The contribution.
- Collaborative cinematography with Abdelhamid Sayed Issa.
- Complete editing, sequencing and pacing.
- Color treatment and visual finishing.
- Music selection, adjustments and final post-production.
- Preparation of distinct campaign and format outputs.
Selena Cake. Craft, appetite and occasion.
The main brand film follows the making and finishing of cakes. Two shorter works extend the collection into New Year and Mother's Day communications.
Selected frames from the edited films.
Video link coming soonSelena Cake — From Preparation to Presentation
A bakery brand film moving from ingredients and preparation to finishing and the completed cake display. Original production and product detail, brought together through collaborative filming and complete post-production.
Filming: Mosab Abu Khaled and Abdelhamid Sayed Issa. Editing, color treatment, music selection and complete final post-production: Mosab Abu Khaled.
Video link coming soonSelena Cake — New Year 2021 Teaser
A short, wide-format seasonal teaser with cake imagery, a 2021 reveal and New Year messaging. Preserved as its own campaign output, not treated as an exact duplicate of the brand film.
Filming: Mosab Abu Khaled and Abdelhamid Sayed Issa. Editing, color treatment, music selection and complete final post-production: Mosab Abu Khaled.
Video link coming soonSelena Cake — Mother's Day Campaign
A square campaign film presenting Mother's Day cake designs and the original promotional message. Offers appearing in the archived creative are historical, not current commercial terms.
Filming: Mosab Abu Khaled and Abdelhamid Sayed Issa. Editing, color treatment, music selection and complete final post-production: Mosab Abu Khaled.Gypsy Cafe. The character of a place.
Objects, surfaces, the coffee ritual and interior light shape an atmosphere-led sequence. The edit and music treatment connect those details into the identity of the cafe.
Selected frames from the edited films.

Gypsy Cafe / PERMO
Gypsy Cafe — Atmosphere in Motion
An atmosphere-led cafe film built around interior details, coffee preparation, lighting and a music-led edit that reflects the venue identity.
Video link coming soonSaraya Deir Ghbar. A connected interior.
Living, dining, bedrooms and kitchen are presented as one residential journey. These are frames from the completed property film, not a separate architectural photography commission.
Selected frames from the edited films.

Saraya Deir Ghbar / PERMO
Saraya Deir Ghbar — Residential Film
A residential property film moving between living and dining spaces, bedrooms, kitchen details and the exterior. The sequence presents the property as a connected experience rather than isolated rooms.
Video link coming soonGoldFish. Learning in motion.
Coaching and pool activities communicate the academy experience. Both landscape and square versions are retained: related edits with distinct framing, not two separate productions.
Selected frames from the edited films.
Video link coming soonGoldFish Swimming Academy — Landscape Film
A swimming-academy film connecting the venue, coaching, group activities and pool sessions. Landscape presentation; the square treatment is retained as a separate output.
Filming: Mosab Abu Khaled and Abdelhamid Sayed Issa. Editing, color treatment, music selection and complete final post-production: Mosab Abu Khaled.
Video link coming soonGoldFish Swimming Academy — Square Treatment
The square-format treatment of the academy film, with different framing and color presentation. It shares the underlying sequence with the landscape version and is not counted as a separate shoot.
Filming: Mosab Abu Khaled and Abdelhamid Sayed Issa. Editing, color treatment, music selection and complete final post-production: Mosab Abu Khaled.Dr. Mo. A three-film series.
Office conversation and clinical settings give each film a different visual context. The work is presented for cinematography and post-production; the medical content belongs to the speakers.
Selected frames from the edited films.
Video link coming soonDr. Mo — In Conversation
A doctor-led advice film recorded in the consulting office. Presented here for its production, framing and editing; not as a medical recommendation.
Filming: Mosab Abu Khaled and Abdelhamid Sayed Issa. Editing, color treatment, music selection and complete final post-production: Mosab Abu Khaled.
Video link coming soonDr. Mo — Inside the Operating Theatre
A clinician-led discussion in an operating-theatre setting, combining individual and two-person compositions. A distinct edited film within the medical communications series.
Filming: Mosab Abu Khaled and Abdelhamid Sayed Issa. Editing, color treatment, music selection and complete final post-production: Mosab Abu Khaled.
Video link coming soonDr. Mo — A Clinical Perspective
An arrival sequence leads into a direct-to-camera clinical discussion. The selected frames emphasize location, presenter and equipment without implying sole cinematography ownership.
Filming: Mosab Abu Khaled and Abdelhamid Sayed Issa. Editing, color treatment, music selection and complete final post-production: Mosab Abu Khaled.Eid. A shared occasion.
Wide event coverage and details of the gathering build an observational sequence. A third-party closing excerpt in the source film carries its own on-screen credit and is not represented as original event footage.
Selected frames from the edited films.

PERMO
PERMO — Eid Gathering, 2021
An outdoor Eid gathering documented through wide views, people and shared activity. The source film also includes a credited third-party closing excerpt; selected portfolio stills are from the event sequence.
Video link coming soonCredits & tools.
Filming: Mosab Abu Khaled and Abdelhamid Sayed Issa. Editing, color treatment, music selection and complete final post-production: Mosab Abu Khaled. The Eid film contains a separately credited closing excerpt; its source credit is retained on the film record.